We are thrilled to announce that there will be several Generative Change events at the University of California Santa Cruz co-hosted by Dilts Strategy Group.


The very first Generative Consulting Certification will take place August 6th-19th, 2018.*
*The GC Certification incorporates the Generative Consulting Intensive Learning Lab at no additional registration fee. Admission for the GC Certification also includes admission to the International Conference on Generative Change!

The very first International Conference on Generative Change will take place from August 20th-24th, 2018. To see a list of the presentations, click here.

Participants of the conference may also register for the two-day Generative Consulting Intensive Learning Lab from Aug 18th-19th, 2018.


Generative Consulting Certification Program

August 6-19, 2018*


Generative Consulting Intensive Learning Labs

August 18-19, 2018


International Conference on Generative Change

August 20-24, 2018


Attend the first-ever Generative Consulting Certification Program in the world. The focus of this program is discovering how to apply various SFM tools to consulting. *GC Intensive Learning Lab and Conference Registration are included.




Arrive for the Conference a few days early and join experienced practitioners of Success Factor Modeling™ and Generative Change for a hands-on exploration of specific business applications of processes and tools. Conference Registration is included.



Advocates of Generative Change from around the world will attend the conference to share ideas, processes, and tools. As a community, we can establish a field which gives birth to new approaches, new possibilities, and new realities.


Conference Registration: 

Enroll Today!

Enroll Online – You will be redirected to the DSG website.


Download Enrollment Form

What is Generative Consulting?

To “generate” means to create something new. The focus of Generative Change is to cultivate creativity: in your teams, your venture, your relationships and yourself. Social, technological and economic developments are constantly transforming the world of business and the way in which people, teams, and organizations, old and new, must operate. This requires developing new and innovative approaches to address the many challenges of change. Generative Consulting involves helping individuals, teams, and organizations address these challenges in order to succeed and thrive in a changing world. This program will provide participants with principles, models, and tools to navigate the volatile and evolving landscape of today’s business environment creatively.

Who Should Attend the Generative Consulting Certification?
  • SFM Alumni or Alumnae who want to discover how the SFM tools can be applied to Business Consulting and would like to be certified in Generative Consulting. Put your SFM knowledge into practice with different people from different cultures and backgrounds.
  • Generative Coaching Alumni or Alumnae who want to learn how to apply the state of the art methods of Success Factor Modeling to help clients tackle their challenges. Explore how Generative Coaching can be dramatically expanded in a business context.
  • HR Professionals who want to learn new tools for facilitating generative collaboration and collective intelligence in their teams. Learn how to enhance resilience, agility, flexibility and “intrapreneurship.”
  • Managers and Business Leaders who want to bring lasting change into an organization. Apply principles of sustainable management to create an support a winning culture.
  • “Intrapreneurs” who want to develop an entrepreneurial mindset within a large organization. Take responsibility for encouraging authentic innovation in the teams and projects with which you are involved.
  • Anyone who wants to be part of an incredible community of people who are committed to making a real difference in the world both within and outside the context of business. Interact and network with committed people who share a common vision and set of values.

What Are the Benefits of the Program?
  • Learn to use effective diagnostic tools and procedures that indicate which SFM tools will be most helpful for clients experiencing different challenges.
  • Acquire a clear set of competencies necessary to perform effective generative consulting.
  • Be part of a unique differentiating brand and an international network that shares a common vision, approach, and set of values.
  • Get the SFM edge that distinguishes you in the consulting market.

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Discover concrete ways to apply SFM in businesses for corporate clients with a focus on how to apply SFM models and tools for businesses and organizations other
than your own.

Explore new tools that complement those taught in the current SFM programs.

Learn the fundamentals of business consulting, best practices and
implement trade insights from consulting professionals from around the
world necessary for a successful career in business consulting.

Develop your competencies in using the SFM model and tools to help your
clients overcome current difficulties, challenges and/or thrive in their
business venture whether they be solo entrepreneurs, start-ups, medium or
large companies.

Grow your own business in new innovative ways.

Experience the SFM community again.

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Accelerate the Process of Generative Consulting Certification.

Qualify for IAGC Membership.

Acquire a basic understanding of all of the SFM models and applications and how they fit together.

Become a master in the art of generative consulting through practice and feedback from your peers.

Qualify to present authorized and affiliated (DSG and IAGC) Generative
Consulting programs.

Aquire a meta structure that integrates all of the SFM models together in a single system.

Integrate the art of generative consulting through practice and feedback from your peers.

Aquire a basic understanding of SFM and how the models and applications
complement generative change on a personal or one-to-one level

Apply Generative Change skills with new knowledge, models and tools to
help people wanting to start or grow their business to succeed beyond their

Learn the distinction between the three generative programs: Generative Coaching,
Generative Trance and Generative Consulting.

Learn how to use a more adaptable approach with your business clients and their ventures.

Achieve Generative Consulting certification in a single program.

Aquire a basic understanding of SFM and how the models and applications
complement and expand on NLP, particularly in the context of businesses and

Learn to apply NLP skills with new knowledge, models and tools in order to help people wanting to start or grow their business to succeed beyond their expectations.

Build on your NLP skills to achieve the next level of your expertise as a consultant.

Rexperience the support of the NLP community along with the rich and creative field generated at UCSC.

Be part of the new generation of generative change agents in the world.

What Key Generative Consulting Competences Will You Acquire?
  • Information gathering and diagnosis of present state.
  • Establishing the desired state and direction for change.
  • Action planning.
  • Execution – moving to action.
  • Dealing with obstacles, challenges, and pitfalls.
  • Assessing change and progress toward the desired state.
  • Practices and follow up for deepening the changes.
  • Analytical skills – the ability to spot trends and meaning in sets of data.
  • Communication skills – fluency in addressing people at different management levels, with different educational and cultural backgrounds.
  • The ability to challenge a client to exceed expectations.

As added bonuses, admission for the GC Certification also includes admission to the International Conference on Generative Change, AND you will receive a 2-year membership in the International Association for Generative Change.

Where Will You Stay?

Our summer program will take place at the beautiful University of California, Santa Cruz Campus, home of NLP University. Nestled among groves of coastal redwoods near the charming city of Santa Cruz, with stunning views of the Pacific Ocean, the Santa Cruz campus is one of the most delightful places on earth. Join us for a summer of instruction, inspiration, and fulfillment.

You are free to find private accommodations in Santa Cruz, but if you choose to stay on campus, we have arranged for the availability of single and double student apartments, with meals prepared by the university dining hall. The fee for accommodations, including room and board, will be $2,270 for a single room for the full program, including Certification and Conference, or $1,640 for the Certification only. The accommodations fee for a double room will be $2,035 for the full program or $1,470 for the Certification only. For the Intensive Lab and Conference, single accommodations will be $760 and double accommodations will be $680. For just the Conference, accommodations fees are single $510 and double $455.





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